2 powerful questions to answer before launching an internet startup

Ever wondered why some companies suffocate at the early stages without breaking through the ceiling. Poor Planning is not just the cause but the heart of any business. These two questions if properly answered covers 50 percent of the successful launch. In fact planning only follows after these two powerful questions have been answered. Here are the questions most failed to ask before embarking on a venture. The fact that there is high demand for technological solutions especially e-solutions to numerous challenges make this niche one of the most exploitable and profitable. 

Becoming an internet Entrepreneur and a successful business man has to do with both the business intelligence and the techy-knowledge. As far as it has to produce ROI, it’s a business and must be treated as a high class potential billion dollar company like Facebook. So, if you really want to start up with an idea and form an internet based company that will solve the problems and challenges of big brands, then these definitive 2 questions will help kick start you on a pathway to blazing success

1.      HOW BIG IS THE MARKET OR DEMAND?

 This is game of numbers and numbers form profitable businesses. What is there for me at the long haul? Is the market expandable and can demands continuing rising for the solutions I want to create? Who and who really needs these solutions? Are they big brands, small business owners or individuals? This is what I call Market Size Evaluation. It does not make sense to burn the whole of your time in a startup project that has tiny market and that does not flow with the trends.

2.      WHAT BUSINESS MODEL WILL YOU ADOPT? The truth is that every business has a unique business model that suits it but I shall discuss the most important. Anyway you are ever going to make money from your internet startup company.

There are 2 major categories of business models for internet companies, the PULL and PuSH methods.

PUSH METHOD

For individuals and companies, there are 6 broad models of internet business which include BROCHURE MODEL, BANNER SALES MODEL, AFFILIATE MODEL, SUBSCRIPTION MODEL ECOMMERCE MODEL and AD MONETIZATION MODEL.

Brochure model is when customers call you up for your product or service after visiting your website and place an offline mail order. This is the oldest and probably the most used model since it does not require technicality. This is like showing off your products on bill boards with a contact that prospects uses to place their order. Brochure model unfortunately does not really work effectively in the 21^st century E-Business packages but yet fall into one of the business models.

Banner sales model is the process of monetizing your traffic for a payment by companies or individuals who place their banner ads on your site for an agreed period. Of course, Internet startups may not really want to apply this type of model. It is mainly bloggers who use it as one of their monetization strategies for monetary blogging success but internet startups have powerful landing pages that mean business.

Affiliate Model is all about selling third party products to your visitors for a percentage commission on sales. In other words, they make use of CPA meaning Cost per Action. This is also a very lucrative model for internet moguls with large visitors and subscribers.

Ad Monetization Model is simply CPC ad monetization where advertisement networks like Google Adsense, Bidvertiser, Kontera places their advert links on your site such that when users click on it, you get paid.

Subscription Model is one of the most powerful technique Internet startups can leverage to expand their audience and potential prospects because money is in the list. Here, visitors who get to your landing page are powerful compelled with your copywriting ability to take an action which is called Lead Generation where they submit their Emails and Names for either a fee to access the products and services or for free. Giving out valuable products like software, Ebooks,Apps, Audio Books and Videos for free is called Preselling.

Ecommerce model is by far the greatest model internet startups can use to increase conversion but this is dependent on your ability to convert the visitor into an instant buyer dependent on how powerful your landing page is. That means the copy must be a killer! Here visitors instantly pay for your membership, product or service with their credit card or Paypal or any other payment channel.

Well this method saves energy and usually requires Search Engine Optimization or Paid Traffic to be successful. iGOLDBERG MediaTech  creates powerful landing pages for big Brands and startups with High conversion rate. I recommend them.

Well the combination of Subscription and Ecommerce Model uses the PUSH METHOD of marketing to become successful. Push method is when you force your product to an audience without content marketing but with a powerful landing page, winning features and powerful call-to-action.

PULL METHOD

This is where you have ever increasing fan base of users who both are your subscribers and are benefiting from your contents via useful blogging tips such that you become a successful authority and they are compelled to buy your products or use your service.

This method uses another model that has proved successful for over ten years called the CTPM Model This is an acronym for Content,Traffic, PreSell, Monetization which both startups who must sell their products or service through digital marketing process must adopt. CTPM model works when real Internet Companies want to expand their audience and increase sales. They must of course have a blog were they carry out intensive content marketing to create a large community of users who are interested in their products and may end up buying them.

With high quality content they make sales.

These two powerful questions are definitive when it comes to ruling the world with your internet startup company. Really want to be a successful business man? Then make your choice today.

Do you think there is more tips to add? Do comment.2